Overview and admission
Study Type
graduate
Admission semester
Summer and Winter Semester
Area of study
- Digital Media
- Marketing, Distribution
- Business Management, Organization Management
Focus
Brand Innovation, Brand Thinking, Digital Technology & Applications, Data Science & AI, International Brand Communication, Consumer Psychology, Digital Sales & Services, Brand Bootcamp
Admission requirements
A 6-semester bachelor’s degree with at least 180 credit points (ECTS) plus at least one year of practical work experience\; or 210 credit points (ECTS).
Lecture period
- 01.10.2024 - 31.03.2025
- 01.04.2025 - 30.09.2025
Application deadlines
Summer semester (2024)
Application deadline for Germans and inhabitants
Registration for the summer semester by 15.03.
Deadlines for International Students from the European Union
Registration for the summer semester by 15.03.
Deadlines for international students from countries that are not members of the European Union
Registration for the summer semester by 15.12.
Winter semester (2023/2024)
Application deadline for Germans and inhabitants
Registration for the winter semester by 15.09.
Deadlines for International Students from the European Union
Registration for the winter semester by 15.09.
Deadlines for international students from countries that are not members of the European Union
Registration for the winter semester by 30.06.
Tuition fee
A one-time enrolment fee of EUR 890 and an examination fee of EUR 200 will be charged. Ask the Student Advice Office about tuition fees for students from countries outside of the EU.
Languages of instruction
Main language
English